Werner Co. wanted to avoid damage to their product caused by improper handling with the warehouse forklifts. This training video outlined how to safely transport and store the bundles of ladders as well as highlighting general forklift awareness when handling their product. We had to make sure that the video explained the correct handling procedure for all of the different ladders they manufacture and the various forklifts used in the warehouse.

We spent a day shooting the video with BetaSP on location. A section of their warehouse was set aside for us. Whenever we had to demonstrate the handling of a different type of ladder, Werner’s forklift driver had to restack the bundles so that the ones we wanted were in front. Animated graphics created in our BetaSP edit suite demonstrated the results of improper handling.